The Royal’s ‘Mum of the Year 2021’ Competition

To celebrate the wonderful mums of Southend-on-Sea, we are launching The Royal’s ‘Mum of the Year 2021’ competition.

Please note – this offer is now closed

Let’s face it, the last year hasn’t been easy for anyone. We want to give a huge shout out to all the mums working their socks off home-schooling their little ones, being a brave keyworker, keeping their business afloat or just being an amazing support for their friends and family. We salute you!

Is your Mum the bee’s knees? Or do you know a super mum who deserves a treat? Nominate them and they could be crowed The Royal’s ‘Mum of the Year 2021’ and win a royal prize bundle fit for a queen.

One lucky winner will receive:

  • Cash prize of £100 to spend at The Royals Shopping Centre
  • Makeover from Toni & Guy Southend
  • Meal for two at The Royal Hotel Southend
  • Beautiful bouquet from Southend florist, Carla Bespoke Flowers

How to enter the Royal’s ‘Mum of the Year 2021’ competition:

  • Fill in the competition entry form here >
  • You can nominate your own mum or a special mum you know such as a friend, colleague, Grandma, Auntie or a local legend!
  • Competition closes Wednesday 10th March 2021. There will be one lucky winner who will be selected at random by Friday 19th March 2021. We will announce the winner on our Facebook page
  • Feel free to share a photo of your entry on Facebook, Instagram or Twitter by tagging The Royals Shopping and #RoyalsQueenMum

Exclusive 10% off* at Carla Bespoke Flowers

Tell her you love her with flowers! When you enter our Mother’s Day competition, all entrants will receive a discount code for 10% off* for a beautiful Mother’s Day bouquet from local florist Carla Bespoke Flowers. The code will be sent through to your email address after signing up.

Treat your mum this Mother’s Day, Sunday 14th March

Due to national lockdown measures, this year some of the stores in The Royals will be operating a click and collect service only. Stay up to date with our store opening hours  on FacebookInstagram and Twitter, or on our stores page .

Proud sponsors of Haven’s Hospices Hares About Town

The Royals are so excited to be sponsoring Southend’s Hares About Town 2021. Havens Hospices, working in partnership with Wild in Art, will be bringing a colourful array of giant Hare sculptures to hop all over Southend in July 2021! For more info about the wonderful event and to see how The Royals are supporting. visit The Hares About Town Facebook page or

Terms and Conditions

Ts&Cs apply. Competition close 10.03.21. One entry per person. *10% off at Carla Bespoke is one use only. Valid until Sunday 14th March 2021. Cannot be used in conjunction with any other offer.

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